Customer Street and UFindUs Web Design

According to a recent report, the Online Retail Industry in the UK is failing to meet the legal requirements of the DDA. In a disabled access test, the average score of 57%.

Disabled users under 65 years of age use the web as often as the non-disabled and those under 45 even more so. Disabled are a huge and influential group and we need to be continually improving accessability on our websites to be able to provide or products and services to them.

Taken from Web Designer (Issue 141, pg 16)

Twenty of the top UK retailers were examined in the study, including Waterstones, Game, HMV and Currys (just to name a few). Each site was examined for twenty best-practice guidelines and then scored out of 100. The highest rated websites were HMV and H Samuels, both scoring in the high seventies, while Boots, ELC and Currys all scored mid thirties. Although the majority of websites in this test generally adhered to accessability guidelines, they were generally let down in the checkout process.

Does your website offer accessability features for the disabled ?

If not, how much business do you think you’re losing ?

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